FUTURE IS NOW CRISTAL
This global competition is aiming to award the different platforms, innovative technologies and new ideas in order to celebrate the creativity of the people who are pioneers in the art of reinventing technology at the customers’ service. 
If you need any assistance determining which category you should submit your work into, please contact us: 
[email protected] // T. +33 (0)1 49 12 07 29 
+ Download the Future is Now Cristal rules  | 
DATA
| BEST USE OF DATA - CRISTAL (GOLD) | 
 
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CAMPAIGN: It doesn’t count if… 
ADVERTISER: KFC 
AGENCY: Fabric WW, UK | 
 
| BEST USE OF DATA - SAPPHIRE (SILVER) | 
 
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CAMPAIGN: Inhabitants of Rennes Metropolis? Who are we? 
ADVERTISER: Rennes Metropolis 
AGENCY: Dataveyes, France | 
 
| BEST USE OF DATA - EMERALD (BRONZE) | 
 
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CAMPAIGN: Danimals Data Crunch 
ADVERTISER: Dannon 
AGENCY: Havas Digital, USA | 
 
 
  
EXPERIENTIAL
| EXPERIENTIAL - CRISTAL (GOLD) | 
 
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CAMPAIGN: Mobile Prints 
ADVERTISER: Orange 
AGENCY: Orange, France | 
 
 
  
TECHNOLOGIES
| BEST USE OF CREATIVE TECHNOLOGIES - CRISTAL (GOLD) / GRAND CRISTAL | 
 
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CAMPAIGN: VIP Fridge Magnet 
ADVERTISER: Red Tomato Pizza 
AGENCY: TBWARAAD, UAE | 
 
| BEST USE OF CREATIVE TECHNOLOGIES - SAPPHIRE (SILVER) | 
 
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CAMPAIGN: Cheyef Halak application 
ADVERTISER: LBCi 
AGENCY: Impact BBDO, Lebanon | 
 
| BEST USE OF CREATIVE TECHNOLOGIES - EMERALD (BRONZE) | 
 
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CAMPAIGN: Anytouch, and everything becomes tactile 
ADVERTISER: Nissan Europe 
AGENCY: Digitas, France | 
 
 
  
CONS. RELATION
| BEST PRODUCT / SERVICE REINVENTING THE CONSUMER RELATIONSHIP - CRISTAL (GOLD) | 
 
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CAMPAIGN: SR-Plus 
ADVERTISER: Sveriges Radio / Swedish Radio 
AGENCY: Forsman & Bodenfors, Sweden | 
 
| BEST PRODUCT / SERVICE REINVENTING THE CONSUMER RELATIONSHIP - SAPPHIRE (SILVER) | 
 
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CAMPAIGN: American Express Twitter Sync 
ADVERTISER: American Express 
AGENCY: Digitas NY, USA | 
 
| BEST PRODUCT / SERVICE REINVENTING THE CONSUMER RELATIONSHIP - SAPPHIRE (SILVER) | 
 
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CAMPAIGN: Smart Drop 
ADVERTISER: Evian 
AGENCY: BETC Euro RSCG / BETC Digital, France | 
 
| BEST PRODUCT / SERVICE REINVENTING THE CONSUMER RELATIONSHIP - EMERALD (BRONZE) | 
 
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CAMPAIGN: Inspiration - You Inspire Me! 
ADVERTISER: The United Confectionary Manufacturers 
AGENCY: OMD OM Group, Moscow | 
 
 
  
START UP
| BEST START UP - SPECIAL MENTION | 
 
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CAMPAIGN: Shopmium 
AGENCY: Shopmium, France | 
 
 
  
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